{"id":7106,"date":"2021-06-09T10:00:00","date_gmt":"2021-06-09T09:00:00","guid":{"rendered":"https:\/\/growthbycuriosity.com\/blog\/?p=7106"},"modified":"2021-06-07T09:51:23","modified_gmt":"2021-06-07T08:51:23","slug":"the-economics-of-ikea","status":"publish","type":"post","link":"https:\/\/growthbycuriosity.com\/blog\/economics\/the-economics-of-ikea\/","title":{"rendered":"The Economics of IKEA &#8211; From a maze to simple packaging"},"content":{"rendered":"\n<p>From flat packaging to the maze that they call the store, done on purpose. They democratize properly designed furniture for everyone. Funny enough, IKEA did not start that way. IKEA started as a luxurious furniture store. Now they are the largest furniture store in the world, and that is not by accident.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"The Economics of IKEA: Why Does Labor Lead to Love? | WSJ\" width=\"1778\" height=\"1000\" src=\"https:\/\/www.youtube.com\/embed\/tkfq__rdoD0?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe>\n<\/div><figcaption>The Economics of IKEA by the Wallstreet Journal<\/figcaption><\/figure>\n\n\n\n<p><a href=\"https:\/\/growthbycuriosity.com\">Still curious?<\/a> Learn more about our Platform Growth By Curiosity and discover more.<\/p>\n","protected":false},"excerpt":{"rendered":"<div class=\"tmnf_excerpt meta_deko\"><p>From flat packaging to the maze that they call the store, done on purpose. They democratize properly designed furniture for everyone. Funny enough, IKEA did not start that way.<\/p>\n<\/div>","protected":false},"author":2,"featured_media":7107,"comment_status":"open","ping_status":"open","sticky":false,"template":"single-hero-cover.php","format":"standard","meta":[],"categories":[36,145,43],"tags":[],"_links":{"self":[{"href":"https:\/\/growthbycuriosity.com\/blog\/wp-json\/wp\/v2\/posts\/7106"}],"collection":[{"href":"https:\/\/growthbycuriosity.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/growthbycuriosity.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/growthbycuriosity.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/growthbycuriosity.com\/blog\/wp-json\/wp\/v2\/comments?post=7106"}],"version-history":[{"count":3,"href":"https:\/\/growthbycuriosity.com\/blog\/wp-json\/wp\/v2\/posts\/7106\/revisions"}],"predecessor-version":[{"id":7117,"href":"https:\/\/growthbycuriosity.com\/blog\/wp-json\/wp\/v2\/posts\/7106\/revisions\/7117"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/growthbycuriosity.com\/blog\/wp-json\/wp\/v2\/media\/7107"}],"wp:attachment":[{"href":"https:\/\/growthbycuriosity.com\/blog\/wp-json\/wp\/v2\/media?parent=7106"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/growthbycuriosity.com\/blog\/wp-json\/wp\/v2\/categories?post=7106"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/growthbycuriosity.com\/blog\/wp-json\/wp\/v2\/tags?post=7106"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}